Swaroma
I was creating social media posts for the brand using the style they are currently following. I came up with the idea of making posts related to Navratri and Dussehra.
Spice of the day will be a daily post with a spice relating to the color of that day. There would be a daily post on all 9 Navratri days with a spice and their information. I created a mockup for the color green with Cardamom.
A brand post with the products was created to be posted towards the end in order for Dussehra sales. It will promote the product and highlight the use in festive food.
I picked a similar font to the one used in the current posts.
I followed a similar border pattern. After extracting the logo from their website, I used it in the project.
I took photographs of cardamom and edited them in photoshop. Everything else was done inside of illustrator.
For the post using the brand products, I found a stock photograph of Indian food which could use the relevant masala mix. I then created a rough 3d scene in blender and created the masala boxes in 3d. Using the front view images of product from the website, I refined the texture in photoshop and set it as the box texture.
Finally I rendered out the boxes and placed them with the image in photoshop where I worked on lighting and shadow to make it feel like one cohesive scene.
